Biden Campaign Launches $50-M Ad Blitz On Trump’s Conviction

President Joe Biden’s reelection campaign is spending $50 million through the end of June, a blitz that includes its first television ad trumpeting Donald Trump’s felony conviction.

The campaign includes more than $1 million geared toward media reaching Black, Hispanic, and Asian American voters, and a spot highlighting Trump’s conviction on 34 felony counts in a New York hush money case. I Photo: Victoria Pickering Flickr

This signals that the Democratic incumbent is seeking to make his Republican opponent’s legal woes a bigger issue heading into November, reported Will Weissert for the Associated Press (AP).

The advertising push comes with Election Day still more than five months away. But Biden’s campaign says it wants to more clearly define the choice between the candidates ahead of the first debate between them in Atlanta on June 27.

It will air on general market television and connected TV on streaming devices and cellphones in battleground states as well as on national cable.

Besides Trump’s criminal conviction, the ad, titled “Character Matters,” notes the former president was also found liable for sexual assault and financial fraud in separate proceedings.

Trump also faces felony charges in three other criminal cases, none of which may go to trial before the November election.

“This election is between a convicted criminal who’s only out for himself and a president who’s fighting for your family,” intones the ad’s narrator over images of a Trump mug shot and Biden high-fiving supporters.

Biden has frequently talked about Trump’s 34 felony convictions while decrying the former president for claiming that the case against him was politically motivated.

Biden argues that “it’s reckless, it’s dangerous, it’s irresponsible for anyone to say this was rigged just because they don’t like the verdict.”