Major U.S. Companies Agonize Over Tariff Fallout

Executives at some of America’s largest corporations are sounding the alarm about how President Donald Trump’s tariffs are affecting their business, Damian J. Troise reported for the Associated Press.

Kraft Heinz, for instance, has cut its earnings forecast, blaming an unpredictable trade environment and sustained pressure from inflation. I Photo: Mike Mozart Flickr

While some companies are attempting to quantify the damage in earnings calls, others are withdrawing their financial outlooks altogether due to extreme volatility.

Kraft Heinz, for instance, has cut its earnings forecast, blaming an unpredictable trade environment and sustained pressure from inflation. Ironically, the food giant—known for staples like ketchup and boxed macaroni & cheese—was founded by one of Trump’s great-grand-uncles.

JetBlue Airways has pulled its full-year forecast, citing softening travel demand amid waning consumer confidence.

Coca-Cola said the tariffs’ impact is expected to be “manageable,” but nonetheless revised its earnings outlook downward. The beverage giant now expects adjusted profit to grow 7% to 9% in 2025, down from the previous 8% to 10% range. Coke earned $2.88 per share in 2024.