Meta To Label AI-Generated Images On Facebook, Instagram

Meta Platforms, the parent company of Facebook, will start detecting and labeling images generated by other companies' artificial intelligence (AI) services in the coming months.

This move comes as an effort to inform users about the nature of these AI-generated images, similar to its existing practice of labeling content generated using its own AI tools.

This initiative aims to identify digital creations, resembling real photos, using invisible markers embedded into the files, as per a report by Katie Paul for Reuters.

Meta plans to apply these labels to content posted on Facebook, Instagram, and Threads that contain such markers.

This move comes as an effort to inform users about the nature of these AI-generated images, similar to its existing practice of labeling content generated using its own AI tools.

The company intends to extend this labeling to images created on platforms operated by OpenAI, Microsoft, Adobe, Midjourney, Shutterstock, and Google.

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