PHINMA Invests ₱300 Million In Bacolod City Township

Listed firm PHINMA Corporation has infused additional capital into its first-ever township project in Bacolod City, reflecting strong confidence in the project's performance and potential, according to a disclosure to the Philippine Stock Exchange.

The investment will allow PHINMA Properties to sustain the favorable market momentum for its Saludad project in Bacolod. I Image: PHINMA Properties

The company transferred an additional P300 million to its subsidiary, PHINMA Property Holdings Corporation (PHINMA Properties), which will be fully allocated to the ₱12-billion, 21-hectare mixed-use, master-planned development in partnership with JEPP Real Estate Co.

“This new ₱300-million investment will allow PHINMA Properties to sustain the favorable market momentum for our Saludad project in Bacolod. It signifies the PHINMA Group's strengthened commitment to the Bacolod community and nearby areas by promoting economic development and creating new livelihood opportunities,” said PHINMA Chairman and CEO Ramon R. del Rosario, Jr.

Saludad brings together the Group’s essential services: PHINMA Hospitality’s lifestyle brand TRYP by Wyndham Bacolod, which will serve as the township’s anchor tenant; Southwestern University PHINMA’s first campus outside Cebu City; and construction materials from the PHINMA Construction Materials Group.

“We're creating a lively, sustainable community for our beloved Bacolodnons where they can easily access the essentials to live dignified lives. Saludad combines the best offerings of the PHINMA Group with the city's rich heritage and beautiful sceneries amid its fast-growing economy. This marriage of tradition and modernity makes it distinctly Bacolod. As we say, Aton Ini,” said PHINMA Properties President and CEO Raphael B. Felix.

The township will also feature a business hub, with commercial and retail spaces and residential areas catering to entrepreneurs and professionals alike.

“With construction in full swing, the southern Phase 1 is set to be completed by the first quarter of 2026, while the northern Phase 2 is expected to finish in 2028. PHINMA Properties looks forward to sharing more of Saludad with people in and beyond Bacolod,” said PHINMA Properties Vice President and Chief Township Officer Paolo V. Reyes.

PHINMA Properties launched Saludad in October 2024. The township was master-planned by the award-winning firm Royal Pineda+ Architecture.Design.