Pickleball Takes Center Stage As Companies Ditch Golf

In a groundbreaking shift, companies across the US are turning to pickleball as the new go-to for corporate events, leaving golf in the sand trap.

Pickleball, a sport that combines elements of tennis, badminton, and ping-pong, has seen a notable rise in corporate interest.

According to a recent Bloomberg report by Jo Constanz, corporate bookings at pickleball clubs have surged, highlighting the sport's growing appeal as a cost-effective, time-efficient, and inclusive alternative to golf.

Pickleball, a sport that combines elements of tennis, badminton, and ping-pong, has seen a notable rise in corporate interest.

The sport's allure lies in its simplicity and accessibility. Unlike golf, which can be intimidating and time-consuming for novices, pickleball can be learned and enjoyed in minutes, making it an ideal choice for company events.

While golf remains popular, particularly following a pandemic surge, pickleball's inclusive nature is drawing a more diverse crowd.

Richard Green, co-founder of SPF Chicago Pickleball Club, mentioned that even die-hard golfers are shifting to pickleball to tap into a broader client base.

As pickleball continues to gain traction, it is clear that this fast-paced, accessible sport is becoming the new darling of corporate America, revolutionizing the way deals are made and relationships are built.