• By The Financial District

Apple Keeps Most Valuable Brand Tag

Apple has kept its crown as the world’s most valuable brand in 2022 with USD355 billion, as its value jumped 35 percent from last year, according to a new report.


Photo Insert: Apple also took first place in 2021 with a brand value of USD263.4 billion.



Apple was followed by tech-centered Amazon and Google, with values of USD350 billion and USD263 billion, respectively, said the latest report by Brand Finance, the world’s leading brand valuation consultancy, according to Anadolu Agency.


Apple also took first place in 2021 with a brand value of USD263.4 billion.



According to the report, the US took the lead by far among countries, as 199 of the entries in the Global 500 list were based in the US, trailed by 77 Chinese companies and 31 Japanese firms.


Among brands involved in making COVID-19 vaccines, Pfizer ranked number 352 with USD6.3 billion, and AstraZeneca was at number 407 with USD5.6 billion.



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