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Chinese Pre-Orders for Apple’s iPhone 17 Break Records
- By The Financial District
- Sep 16
- 1 min read
Pre-order sales of Apple’s new iPhone 17 series have broken records in China, despite delays in the release of the iPhone Air, the South China Morning Post reported.
Within the first minute after pre-orders opened at 8 p.m. Friday local time, sales on JD.com — one of China’s largest online shopping platforms — surpassed the first-day pre-order volume of last year’s iPhone 16 series, according to the e-commerce company.
The standard iPhone 17 with 256GB of storage quickly became the most popular model.
The tally excluded the iPhone Air, Apple’s thinnest model ever, which has been delayed while the company works with Chinese regulators over the use of an embedded SIM.
Amid overwhelming demand for the iPhone 17, some customers reported difficulties accessing Apple’s pre-order page, according to Chinese media outlet The Paper.
