• By The Financial District

TRUMP RETURNS TO TV WITH DISGUSTING VIEWERSHIP

Former President Donald Trump reached less than a million measurable television viewers over the weekend in his return to the public stage at a North Carolina political event, David Bauder reported for the Associated Press (AP).

Newsmax averaged just under 700,000 viewers between 8 p.m. and 9:30 p.m. Saturday (Sunday, June 6, 2021, in Manila) when Trump spoke, the Nielsen company said. His speech was also carried live on One America News Network and C-SPAN, but their audience is not measured by Nielsen.


Fox News Channel did not carry the speech by the former president beloved by many of its viewers. The network averaged more than 1.5 million viewers for its typical Saturday night fare of Jesse Watters and Jeanine Pirro.


Although Trump couldn’t eclipse Fox’s regular lineup, at least for Newsmax, showing the former president live appeared to be a good business decision for the network. So far this year, Newsmax has averaged 202,000 viewers during prime time, including the more heavily trafficked weeknights, Nielsen said.



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