Unilever CEO: Investor Peltz Backs Strategic Changes
- By The Financial District

- Feb 13, 2024
- 1 min read
Unilever CEO Hein Schumacher stated that board member Nelson Peltz is "fully behind" a recently formulated strategy aimed at revitalizing the company.

Criticism of Schumacher's predecessor, Alan Jope, centered around the company's expansive brand portfolio, which grew to around 400, diverting management focus from its top performers. I Photo: UN Global Impact X
This underscores continued support from the activist investor who endorsed Schumacher's appointment last year, as reported by Richa Naidu for Reuters.
Schumacher expressed his intention for Unilever, known for brands like Dove soap, Hellmann's condiments, and Ben & Jerry's ice cream, to develop a "systematic" marketing strategy for its top brands.
He also emphasized a willingness to streamline Unilever's 127,000-strong workforce.
Criticism of Schumacher's predecessor, Alan Jope, centered around the company's expansive brand portfolio, which grew to around 400, diverting management focus from its top performers.
While some investors had previously voiced concerns over Unilever's pace in margin recovery post-pandemic, Nelson Peltz remains aligned with the group's turnaround plan, according to Schumacher's statements to Reuters.





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