Apple filed an emergency motion seeking court permission to begin selling two of its most popular watches again until a final decision on its broader appeal in a bitter patent dispute is decided, as reported by the Associated Press (AP).
On Oct. 26, the ITC determined that Apple infringed on two patents owned by Masimo Corp. and Cercacor Laboratories, both US companies. I Photo: Apple
The company cut off sales right before the Christmas holiday, and in a recent motion filed, Apple said it would suffer "irreparable harm" if previous court orders remain for the two weeks that it said the US International Trade Commission (ITC) will take to respond to its appeal.
The disruption will likely cost Apple between $300 million and $400 million in holiday-season sales, estimated Wedbush Securities analyst Dan Ives.
That's a relative drop in the bucket for Apple, given that industry analysts are expecting the company to generate nearly $120 billion in sales this quarter, which includes the holiday shopping season.
On Oct. 26, the ITC determined that Apple infringed on two patents owned by Masimo Corp. and Cercacor Laboratories, both US companies.
After a 60-day review, the ITC's decision became final Tuesday, but the company had already pulled the watches from store shelves and removed them from its online sales lineup.
On Tuesday, US Trade Representative (USTR) Katherine Tai let the ITC decision stand. "After careful consultations, Ambassador Tai decided not to reverse the ITC's determination," the office of the USTR said, meaning that the ITC decision officially went into effect Tuesday.